Giles Polito · Independent Marketing Consultant & Fractional CMO
Impactful marketing to grow your business.
I’m Giles Polito, a marketing consultant and fractional CMO with more than 20 years’ experience building premium brands, growing businesses and leading marketing teams.
I work with ambitious brands and businesses that want better performance from their marketing and to reach their goals more efficiently: developing strategy, acquiring new customers and keeping existing ones, strengthening the brand, improving digital performance and uncovering new opportunities for growth.
Whether a business is B2B or B2C, marketing can easily become a collection of disconnected and ineffective activities: website, social media, email, campaigns, agencies, without a strategy or a clear sense of what is actually driving growth.
That’s where I come in, to help your business grow.
Marketing strategy
Developing a clear plan that connects your marketing activity to your commercial goals.
Brand & positioning
Making your brand or business clearer, more distinctive, more defendable and more relevant to the customers you want to attract.
Digital & e-commerce
Finding the opportunities to improve digital performance, increasing online sales or the actions that matter most.
Customer growth
Implementing proven and creative ways to attract, convert and retain customers.
Campaigns & projects
Taking important marketing projects from idea to execution with the right focus, pace and accountability.
Reporting & accountability
Working with senior leadership teams and owner-operated businesses, where clear advice and strategic input are vital.
Good listening. Clear thinking. Practical action. Commercial results.
If your marketing needs to deliver more, or you simply want a fresh perspective, I’d be happy to arrange a call.
Book in now →I look forward to hearing from you.
Fill in the form and I’ll get back to you, or book an initial chat using the link below.
Book an initial chat → [email protected]